How Olika One uses Clipmasters to edit i-gaming ads

"We have closely partnered with ClipMasters and cannot highlight enough how much this partnership has helped us craft the best videos so far, in the fastest possible timeline. Their unlimited edit feature helps us accomplish things we could never do with traditional editing or hiring in-house. Their customer support is top-notch, always quick to reply and eager to help. We are going to continue with them for sure in the future, and we truly believe their team can make any company much better in video production and content release."

Ricardo Seixas - Head of Design at OlikaOne

Introduction

Olika One, a fast-growing digital media company in the iGaming industry, faced significant challenges in its video production process. They relied on freelance video editors from Upwork, which led to issues with costly revisions and inconsistent delivery times. These hurdles made it difficult for Olika One to maintain a steady flow of high-quality video content.

Objective

The main goal was to partner with a reliable video editing service to streamline their video editing process, allowing for unlimited revisions without extra charges and ensuring timely delivery of high-quality video assets.

Solution

Olika One teamed up with Clipmasters.io and subscribed to the Scale Plan. This video editing subscription plan includes:

A full-time dedicated video editor.
An account manager to oversee project timelines and deliveries.
Unlimited revisions to accommodate any changes or variations.
Access to a private Slack channel and Zoom calls for instant communication.
Utilization of AI tools for efficient localization of ad creatives and videos in multiple languages.

Implementation

Matching with an Expert Video Editor: Olika One was matched with Brenda, an editor skilled in After Effects, which was crucial for their advanced editing needs.
Streamlining the video editing workflow: In the first week, the team integrated Olika One’s use of Figma with Clipmasters’ Creative Management Platform. This integration streamlined the design and feedback process.
Testing AI Tools: Various AI tools for voiceovers and lip-syncing were tested to ensure the best fit for OlikaOne’s multi-language asset delivery.
Familiarization with Brands: The team quickly got familiar with the different brands Olika One works with, ensuring brand consistency in the videos.
Rapid Delivery: Multiple videos were delivered by the end of the first week. By week two, the team could deliver several videos daily.
Smooth Communication: Ricardo, the head of design, communicates priorities via short messages on Slack, and Brenda tackles them efficiently, ensuring a smooth workflow.

Results

Increased Output: In the first month, Clipmasters produced 68 video assets for Olika One, a significant increase from their previous output.
Cost Efficiency: The unlimited revision feature eliminated extra costs for frequent changes.
Improved Quality: The use of AI tools for localization and dedicated editing resources resulted in high-quality videos delivered on time.
Enhanced Communication: The private Slack channel and Zoom calls facilitated quick responses and efficient collaboration.

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